My Expertise
I specialize in building & launching brands, new products and services, and pivoting existing ones that need help. My clients range from Fortune 500 companies to emerging startups, each with unique needs.
I approach problem solving using “Empathetic Design” to gain a deep emotional understanding of people’s needs. This strategy has motivated massive behavioral shifts in clients' audiences, including faster adoption of new systems, perspectives, and the push to innovate. I want to spark a connection with customers and build a better future for your business
The details
Imagine it.
Market & User Research
Consumer Profiling
Competitive Analysis
Market research/Trends
Focus Groups & Surveys
Vision, Strategy
Internal Stakeholder Alignment
Internal Vision Roadmap
Brand/Marketing/Comms Strategy
Build it.
Design
Logo Development
Toolkits and Style Guide
Video
Creative Templates & Assets
Photography
Copywriting
Packaging Design
Product Definition
Service Design
Product Feasibility
Product Recommendations
Product Roadmap
User Stories
Data Modeling
Analytics Definition
UX
UI
Prototyping
Usability Testing
Grow it.
Marketing
Organic and paid social media
Programmatic media
Influencer programs
Loyalty programs
Content development