Wedderspoon Manuka Honey
From Hive to Home
Nestled in the pristine landscapes of New Zealand, Wedderspoon Manuka Honey stands as a testament to a 150-year-old apiary tradition. Wedderspoon’s master beekeepers are stewards of this living heritage, and champion a sustainable, bee-first ecology, ensuring every drop of Manuka Honey encapsulates the pure essence of the rolling hills and rainbow-hued hives. We were entrusted with expanding Wedderspoon's digital footprint, our mission was clear - increase traffic through strategic digital media campaigns, optimize the website for a seamless user experience, and engage a diverse demographic.
As Mother Nature Intended
From Hive to Home: Our digital media strategy weaved a compelling narrative, emphasizing traceability, ethical sourcing, and high quality. The journey "From Hive to Home" unfolded online, inviting users to discover the holistic health benefits of Wedderspoon Manuka honey.
Raw and Wild Fun: Catering to a broad audience, "Raw and Wild" injected a playful touch into our messaging. This digital ad campaign celebrated the unprocessed, least altered form of Wedderspoon Manuka Honey, captivating a diverse demographic with a hint of lightheartedness.